The recent World Cancer Day reminded us once again of the severity of this dreaded disease and the massive toll that it takes on the population of every country in the world. As always we are reminded that prevention is better than cure, but unfortunately, this often falls on deaf ears and when the unexpected strikes many are left unprepared and also financially destitute.

It is interesting to note that not only are critical illness and financial demise closely aligned but the whole business of dealing with the possibility and/or reality of critical illness and creating wealth are also alike in many ways. Let’s take a look at a few of these similarities…

Planning and prevention

To protect yourself and your finances in case an unexpected medical issue arises you need to take medical aid and possibly gap cover. Without these, you are tempting fate and setting yourself up for financial failure and the possibility of dying through being unable to get the right medical assistance. Early detection can greatly minimise the risk and damage done by critical illnesses like cancer so you also need to have regular screening as a preventative measure.

Similarly in wealth creation, you need to budget and plan to save and invest, giving you a solid foundation. To protect your wealth you need to have critical illness and if possible income protection cover in place as a preventative measure to avoid losing all you have built up if critical illness happens to any of your family.

Expect the unexpected

Critical illness unfortunately usually happens when you least expect it and this is why preventative measures are so important. In terms of wealth creation, we often face the unexpected, like a sudden drop in the economy or even economic depression, an unexpected massive price increase like that which we are currently experiencing with the energy crisis, or of course an unexpected life-threatening illness.

We amortise the damage done by these things by having the aforementioned preventative measures in place – and a well-constructed, flexible wealth profile.

It takes time to heal – or to prosper

We need to always remember that when medical issues happen they are generally going to take time to heal and this is all the more reason to be covered for an extensive period of reduced income. As far as wealth creation is concerned it takes time too to prosper. We need to always be planning well ahead with good pension and retirement plans in place.

Expert assistance is vital

When you face critical illness you will be looking for professional assistance from well-trained medical practitioners who are experts at what they do. Surely the same should apply to wealth creation? Don’t even consider going it alone with wealth planning as it is a complex business and you can go so much further by engaging the expertise of a good Financial Advisor.

The Hereford Group difference

All of this tells us that whether it is your health or your wealth they are inextricably linked as without the former you can seldom have or at least enjoy the latter. Hereford Group understands that people are all unique with differing resources and ultimate goals – and that is what makes us different.

For us, it is not just about selling policies but guiding and directing you to ensure that you, your family and your wealth are protected and ultimately enabling you to overcome the unexpected to enjoy your golden years in comfort.

Talk to us today – a consultation costs you nothing but could change your life. We can’t prevent the unexpected but we can make sure you are as ready for it as you can possibly be!